Free Marketing Tools/Which Ad Channel Should You Use?

Free 1-minute quiz

Which channel should your business advertise on?

Answer 6 questions and we'll match the ad channels that suit your business, customers and budget, with reasons and how to split your budget.

Your best-fit channels will appear here

Answer all 6 questions
Takes less than 1 minute

Your best-fit channel
Other channels that suit you
Sample budget split
Recommended add-ons

* Results are preliminary recommendations based on campaign experience in the Thai market. The best channel should be confirmed with real testing.

About this tool

No need to trial-and-error every channel. Start with the right one.

What is it?

A 6-question quiz that matches your business type, customers, goals and budget with the most suitable ad channels, such as Facebook, TikTok, Google, LINE or Shopee/Lazada, with reasons and a starting budget split.

Who it's for

  • First-time advertisers
  • Businesses that have used one channel for a long time and want to expand
  • Business owners who've had so much advice they can't decide

How to use

  1. Answer each question based on your business's real situation
  2. See the top-scoring channels and why
  3. Test the recommended budget split for 2-4 weeks
  4. Use the ROAS and funnel tools to plan the numbers further

How to choose ad channels that pay off

Simple principles the Markettung team uses before planning for every client

How many channels should I start with?

With a budget under 10,000 THB/month, focus on 1 channel first, because ad systems need enough data to learn. Once you see results, expand to a second channel.

What's the difference between Facebook and TikTok?

Facebook targets precisely and suits closing sales through chat. TikTok gets more views for the same budget and suits products that can be shown in short videos and younger customers.

When should I use Google Ads?

When your customers "search" for what you sell, such as repair services, clinics or B2B products. These people already have the need, so they usually convert faster.

Other free marketing tools

Use them together to cover every part of your marketing plan