{"id":1651,"date":"2026-07-06T15:52:59","date_gmt":"2026-07-06T08:52:59","guid":{"rendered":"https:\/\/markettung.com\/?p=1651"},"modified":"2026-10-10T22:08:19","modified_gmt":"2026-10-10T15:08:19","slug":"attribution-models-explained","status":"publish","type":"post","link":"https:\/\/markettung.com\/en\/attribution-models-explained\/","title":{"rendered":"What Is an Attribution Model? 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.group-open\\\/details\\:rotate-180{--tw-rotate:180deg;transform:translate(var(--tw-translate-x), var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y))}.group\\\/faq[open] .group-open\\\/faq\\:rotate-180{--tw-rotate:180deg;transform:translate(var(--tw-translate-x), var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y))}.group[open] .group-open\\:rotate-180{--tw-rotate:180deg;transform:translate(var(--tw-translate-x), var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y))}.group:hover .group-hover\\:block{display:block}.group:hover .group-hover\\:translate-x-1{--tw-translate-x:0.25rem;transform:translate(var(--tw-translate-x), var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y))}.group:hover .group-hover\\:rotate-180{--tw-rotate:180deg;transform:translate(var(--tw-translate-x), var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y))}.group:hover .group-hover\\:rotate-3{--tw-rotate:3deg;transform:translate(var(--tw-translate-x), var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y))}.group:hover .group-hover\\:scale-100{--tw-scale-x:1;--tw-scale-y:1;transform:translate(var(--tw-translate-x), var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y))}.group:hover .group-hover\\:scale-105{--tw-scale-x:1.05;--tw-scale-y:1.05;transform:translate(var(--tw-translate-x), var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y))}.group:hover .group-hover\\:scale-110{--tw-scale-x:1.1;--tw-scale-y:1.1;transform:translate(var(--tw-translate-x), var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y))}.group:hover .group-hover\\:gap-3{gap:0.75rem}.group:hover .group-hover\\:bg-brand-500\\\/20{background-color:rgb(139 92 246 \/ 0.2)}.group:hover .group-hover\\:bg-black\\\/10{background-color:rgb(0 0 0 \/ 0.1)}.group:hover .group-hover\\:bg-brand-600{--tw-bg-opacity:1;background-color:rgb(124 58 237 \/ var(--tw-bg-opacity, 1))}.group:hover .group-hover\\:text-white{--tw-text-opacity:1;color:rgb(255 255 255 \/ var(--tw-text-opacity, 1))}.group:hover .group-hover\\:text-brand-600{--tw-text-opacity:1;color:rgb(124 58 237 \/ var(--tw-text-opacity, 1))}.group:hover .group-hover\\:opacity-100{opacity:1}@media (min-width: 640px){.sm\\:col-span-2{grid-column:span 2 \/ span 2}.sm\\:grid-cols-3{grid-template-columns:repeat(3, minmax(0, 1fr))}.sm\\:grid-cols-2{grid-template-columns:repeat(2, minmax(0, 1fr))}.sm\\:flex-row{flex-direction:row}}@media (min-width: 768px){.md\\:col-span-1{grid-column:span 1 \/ span 1}.md\\:-mt-4{margin-top:-1rem}.md\\:block{display:block}.md\\:flex{display:flex}.md\\:hidden{display:none}.md\\:h-11{height:2.75rem}.md\\:h-20{height:5rem}.md\\:h-80{height:20rem}.md\\:w-1\\\/2{width:50%}.md\\:w-11{width:2.75rem}.md\\:w-20{width:5rem}.md\\:w-32{width:8rem}.md\\:w-96{width:24rem}.md\\:grid-cols-3{grid-template-columns:repeat(3, minmax(0, 1fr))}.md\\:grid-cols-4{grid-template-columns:repeat(4, minmax(0, 1fr))}.md\\:grid-cols-2{grid-template-columns:repeat(2, minmax(0, 1fr))}.md\\:flex-row{flex-direction:row}.md\\:flex-row-reverse{flex-direction:row-reverse}.md\\:items-center{align-items:center}.md\\:gap-10{gap:2.5rem}.md\\:gap-12{gap:3rem}.md\\:p-14{padding:3.5rem}.md\\:p-12{padding:3rem}.md\\:p-7{padding:1.75rem}.md\\:p-8{padding:2rem}.md\\:px-6{padding-left:1.5rem;padding-right:1.5rem}.md\\:px-16{padding-left:4rem;padding-right:4rem}.md\\:pl-10{padding-left:2.5rem}.md\\:pr-10{padding-right:2.5rem}.md\\:text-left{text-align:left}.md\\:text-right{text-align:right}.md\\:text-2xl{font-size:1.5rem;line-height:2rem}.md\\:text-4xl{font-size:2.25rem;line-height:2.5rem}.md\\:text-5xl{font-size:3rem;line-height:1}.md\\:text-lg{font-size:1.125rem;line-height:1.75rem}.md\\:text-3xl{font-size:1.875rem;line-height:2.25rem}}@media (min-width: 1024px){.lg\\:sticky{position:sticky}.lg\\:top-24{top:6rem}.lg\\:top-28{top:7rem}.lg\\:col-span-1{grid-column:span 1 \/ span 1}.lg\\:col-span-2{grid-column:span 2 \/ span 2}.lg\\:col-span-3{grid-column:span 3 \/ span 3}.lg\\:block{display:block}.lg\\:w-1\\\/2{width:50%}.lg\\:w-2\\\/5{width:40%}.lg\\:w-3\\\/5{width:60%}.lg\\:grid-cols-2{grid-template-columns:repeat(2, minmax(0, 1fr))}.lg\\:grid-cols-3{grid-template-columns:repeat(3, minmax(0, 1fr))}.lg\\:grid-cols-5{grid-template-columns:repeat(5, minmax(0, 1fr))}.lg\\:flex-row{flex-direction:row}.lg\\:justify-start{justify-content:flex-start}.lg\\:gap-8{gap:2rem}.lg\\:text-left{text-align:left}.lg\\:text-6xl{font-size:3.75rem;line-height:1}}.\\[\\&\\:\\:-webkit-details-marker\\]\\:hidden::-webkit-details-marker{display:none}<\/style>\n<!-- Lucide Icons -->\n    <script src=\"https:\/\/unpkg.com\/lucide@1.48.0\/dist\/umd\/lucide.min.js\"><\/script>\n\n    <!-- Custom Config & Styles -->\n    <style>\n        body {\n            font-family: 'Prompt', sans-serif;\n            overflow-x: hidden;\n        }\n\n        \/* Glassmorphism Utilities *\/\n        .glass-nav {\n            background: rgba(255, 255, 255, 0.95);\n            backdrop-filter: blur(12px);\n            -webkit-backdrop-filter: blur(12px);\n            border-bottom: 1px solid rgba(0, 0, 0, 0.05);\n            box-shadow: 0 4px 6px -1px rgba(0, 0, 0, 0.05);\n        }\n\n        \/* Smooth Fade In *\/\n        .fade-in { animation: fadeIn 0.4s cubic-bezier(0.4, 0, 0.2, 1); }\n        @keyframes fadeIn {\n            from { opacity: 0; transform: translateY(10px); }\n            to { opacity: 1; transform: translateY(0); }\n        }\n\n        \/* Custom Scrollbar *\/\n        ::-webkit-scrollbar { width: 8px; }\n        ::-webkit-scrollbar-track { background: #0f172a; }\n        ::-webkit-scrollbar-thumb { background: #4c1d95; border-radius: 4px; }\n        ::-webkit-scrollbar-thumb:hover { background: #7c3aed; }\n\n        \/* FAQ Details Animation *\/\n        details > summary { list-style: none; }\n        details > summary::-webkit-details-marker { display: none; }\n        details[open] summary ~ * { animation: sweep .3s ease-in-out; }\n        @keyframes sweep {\n            0%    {opacity: 0; transform: translateY(-10px)}\n            100%  {opacity: 1; transform: translateY(0)}\n        }\n    <\/style>\n<!-- Navbar -->\n    <nav id=\"navbar\" class=\"fixed w-full z-50 transition-all duration-500 py-4 top-0\">\n        <div class=\"container mx-auto px-4 md:px-6 flex items-center justify-between\">\n            <!-- Logo -->\n            <a href=\"\/\" class=\"cursor-pointer flex items-center gap-3 group z-50\">\n                <div id=\"nav-logo-bg\" class=\"w-10 h-10 md:w-11 md:h-11 rounded-xl flex items-center justify-center transition-all duration-300 bg-white\/10 backdrop-blur-md border border-white\/20 group-hover:scale-110 group-hover:rotate-3 shadow-lg\">\n                    <div class=\"relative\">\n                        <i data-lucide=\"trending-up\" class=\"w-6 h-6 transform -rotate-6 relative z-10\" stroke-width=\"3\"><\/i>\n                        <div class=\"absolute -bottom-1 -right-1 w-2 h-2 bg-yellow-400 rounded-full animate-ping\"><\/div>\n                    <\/div>\n                <\/div>\n                <div class=\"flex flex-col justify-center\">\n                    <span id=\"nav-text-main\" class=\"text-xl md:text-2xl font-black tracking-tighter leading-none text-white transition-colors drop-shadow-md\">\n                        MARKET<span class=\"text-brand-500\">TUNG<\/span>\n                    <\/span>\n                    <span id=\"nav-text-sub\" class=\"text-[0.6rem] font-bold tracking-[0.3em] uppercase text-slate-300 leading-tight drop-shadow-sm\">\n                        Digital Agency\n                    <\/span>\n                <\/div>\n            <\/a>\n\n            <!-- Desktop Menu -->\n            <div id=\"desktop-menu\" class=\"hidden md:flex items-center bg-white\/5 backdrop-blur-md rounded-full px-2 py-1 border border-white\/10 transition-all duration-300\">\n                <a href=\"\/\" onclick=\"return navGo('home', event)\" class=\"nav-link px-5 py-2 text-sm font-medium text-white hover:text-white hover:bg-white\/10 rounded-full transition-all drop-shadow-sm\">Home<\/a>\n                <div class=\"relative group\"><a href=\"\/#services\" onclick=\"return navGo('services', event)\" class=\"nav-link px-5 py-2 text-sm font-medium text-white hover:text-white hover:bg-white\/10 rounded-full transition-all drop-shadow-sm inline-flex items-center gap-1\">Services<i data-lucide=\"chevron-down\" class=\"w-3.5 h-3.5 transition-transform duration-300 group-hover:rotate-180\"><\/i><\/a><div class=\"absolute left-1\/2 -translate-x-1\/2 top-full pt-3 hidden group-hover:block z-50\"><div class=\"bg-white rounded-2xl shadow-2xl border border-slate-100 p-2 w-64\"><a href=\"\/all-in-one\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">All-in-One Integration<\/a><a href=\"\/facebook-ads\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Facebook &#038; IG Ads<\/a><a href=\"\/tiktok-ads\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">TikTok Ads<\/a><a href=\"\/live-ads\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Live Ads (\u0e44\u0e25\u0e1f\u0e4c\u0e2a\u0e14)<\/a><a href=\"\/google-ads\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Google Ads (SEM)<\/a><a href=\"\/chatgpt-ads\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">ChatGPT Ads<\/a><a href=\"\/line-ads\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">LINE Ads (LAP)<\/a><a href=\"\/shopee-ads\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Shopee Ads<\/a><a href=\"\/lazada-ads\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Lazada Ads<\/a><a href=\"\/cpas-ads\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">CPAS (Collab Ads)<\/a><a href=\"\/affiliate-program\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Affiliate Program<\/a><a href=\"\/influencer-marketing\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Influencer Marketing<\/a><a href=\"\/creative-production\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Creative Production<\/a><a href=\"\/web-design\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Web Design &amp; Development<\/a><a href=\"\/email-marketing\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Email Marketing<\/a><\/div><\/div><\/div>\n                <div class=\"relative group\"><a href=\"\/#packages\" onclick=\"return navGo('packages', event)\" class=\"nav-link px-5 py-2 text-sm font-medium text-white hover:text-white hover:bg-white\/10 rounded-full transition-all drop-shadow-sm inline-flex items-center gap-1\">Pricing<i data-lucide=\"chevron-down\" class=\"w-3.5 h-3.5 transition-transform duration-300 group-hover:rotate-180\"><\/i><\/a><div class=\"absolute left-1\/2 -translate-x-1\/2 top-full pt-3 hidden group-hover:block z-50\"><div class=\"bg-white rounded-2xl shadow-2xl border border-slate-100 p-2 w-64\"><a href=\"\/#packages\" onclick=\"return navGo('packages', event)\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">Single Platform<\/a><a href=\"\/#packages\" onclick=\"return navGo('packages', event)\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">All-in-One Integration<\/a><\/div><\/div><\/div>\n                <div class=\"relative group\"><a href=\"\/tools\/\" class=\"nav-link px-5 py-2 text-sm font-medium text-white hover:text-white hover:bg-white\/10 rounded-full transition-all drop-shadow-sm inline-flex items-center gap-1\">Free Tools<i data-lucide=\"chevron-down\" class=\"w-3.5 h-3.5 transition-transform duration-300 group-hover:rotate-180\"><\/i><\/a><div class=\"absolute left-1\/2 -translate-x-1\/2 top-full pt-3 hidden group-hover:block z-50\"><div class=\"bg-white rounded-2xl shadow-2xl border border-slate-100 p-2 w-64\"><a href=\"\/tools\/\" class=\"block px-4 py-2.5 rounded-xl text-sm font-semibold text-brand-600 hover:bg-brand-50 transition-colors\">\u0e14\u0e39\u0e40\u0e04\u0e23\u0e37\u0e48\u0e2d\u0e07\u0e21\u0e37\u0e2d\u0e17\u0e31\u0e49\u0e07\u0e2b\u0e21\u0e14 \u2192<\/a><a href=\"\/tools\/roas-calculator\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">\u0e04\u0e33\u0e19\u0e27\u0e13 ROAS \u0e41\u0e25\u0e30\u0e08\u0e38\u0e14\u0e04\u0e38\u0e49\u0e21\u0e17\u0e38\u0e19<\/a><a href=\"\/tools\/ad-channel-quiz\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">\u0e04\u0e27\u0e23\u0e22\u0e34\u0e07\u0e41\u0e2d\u0e14\u0e0a\u0e48\u0e2d\u0e07\u0e17\u0e32\u0e07\u0e44\u0e2b\u0e19\u0e14\u0e35<\/a><a href=\"\/tools\/funnel-simulator\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">\u0e08\u0e33\u0e25\u0e2d\u0e07\u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22\u0e08\u0e32\u0e01\u0e07\u0e1a\u0e42\u0e06\u0e29\u0e13\u0e32<\/a><a href=\"\/tools\/ltv-cac-calculator\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">\u0e04\u0e33\u0e19\u0e27\u0e13 LTV \/ CAC<\/a><a href=\"\/tools\/utm-builder\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e25\u0e34\u0e07\u0e01\u0e4c UTM + QR Code<\/a><a href=\"\/tools\/campaign-calendar\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">\u0e1b\u0e0f\u0e34\u0e17\u0e34\u0e19\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d\u0e01\u0e32\u0e23\u0e15\u0e25\u0e32\u0e14<\/a><a href=\"\/tools\/influencer-budget-calculator\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">\u0e04\u0e33\u0e19\u0e27\u0e13\u0e07\u0e1a Influencer<\/a><a href=\"\/tools\/website-health-check\/\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">\u0e40\u0e0a\u0e47\u0e01\u0e2a\u0e38\u0e02\u0e20\u0e32\u0e1e\u0e40\u0e27\u0e47\u0e1a\u0e44\u0e0b\u0e15\u0e4c<\/a><a href=\"\/#budget-calculator\" class=\"block px-4 py-2.5 rounded-xl text-sm text-slate-700 hover:bg-brand-50 hover:text-brand-600 transition-colors\">\u0e04\u0e33\u0e19\u0e27\u0e13\u0e07\u0e1a\u0e42\u0e06\u0e29\u0e13\u0e32<\/a><\/div><\/div><\/div>\n                <a href=\"\/case-studies\/\" class=\"nav-link px-5 py-2 text-sm font-medium text-white hover:text-white hover:bg-white\/10 rounded-full transition-all drop-shadow-sm\">Case Studies<\/a>\n                <a href=\"\/about\/\" class=\"nav-link px-5 py-2 text-sm font-medium text-white hover:text-white hover:bg-white\/10 rounded-full transition-all drop-shadow-sm\">About<\/a>\n                <a href=\"\/blog\/\" class=\"nav-link px-5 py-2 text-sm font-medium text-white hover:text-white hover:bg-white\/10 rounded-full transition-all drop-shadow-sm\">Blog<\/a>\n                <a href=\"\/contact\/\" class=\"nav-link px-5 py-2 text-sm font-medium text-white hover:text-white hover:bg-white\/10 rounded-full transition-all drop-shadow-sm\">Contact<\/a>\n            <\/div>\n\n            <!-- CTA Button -->\n            <div class=\"hidden md:block\">\n                <a href=\"\/contact\/#contact\" class=\"relative overflow-hidden group bg-brand-600 hover:bg-brand-700 text-white px-6 py-2.5 rounded-full font-bold transition-all shadow-[0_0_15px_rgba(124,58,237,0.5)] hover:shadow-[0_0_25px_rgba(124,58,237,0.7)] flex items-center gap-2 transform hover:-translate-y-0.5\">\n                    <span class=\"relative z-10\">Free Audit<\/span>\n                    <i data-lucide=\"arrow-right\" class=\"w-4 h-4 relative z-10 group-hover:translate-x-1 transition-transform\"><\/i>\n                    <div class=\"absolute inset-0 h-full w-full scale-0 rounded-full transition-all duration-300 group-hover:scale-100 group-hover:bg-brand-500\/20\"><\/div>\n                <\/a>\n            <\/div>\n\n            <!-- Mobile Toggle -->\n            <button id=\"mobile-toggle\" class=\"md:hidden text-white p-2 drop-shadow-md rounded-lg\" onclick=\"toggleMobileMenu()\">\n                <i data-lucide=\"menu\" class=\"w-7 h-7\"><\/i>\n            <\/button>\n        <\/div>\n\n        <!-- Mobile Menu -->\n        <div id=\"mobile-menu\" class=\"hidden absolute top-full left-0 w-full bg-white shadow-2xl border-t border-slate-100 py-4 px-6 flex flex-col space-y-2 text-slate-800 z-40 transform origin-top transition-transform duration-300\">\n            <a href=\"\/\" onclick=\"return navGo('home', event)\" class=\"text-left font-bold text-lg p-3 hover:bg-slate-50 rounded-lg text-brand-700\">Home<\/a>\n            <a href=\"\/#services\" onclick=\"return navGo('services', event)\" class=\"text-left font-bold text-lg p-3 hover:bg-slate-50 rounded-lg\">Services<\/a>\n            <a href=\"\/#packages\" onclick=\"return navGo('packages', event)\" class=\"text-left font-bold text-lg p-3 hover:bg-slate-50 rounded-lg\">Packages<\/a>\n            <a href=\"\/tools\/\" class=\"text-left font-bold text-lg p-3 hover:bg-slate-50 rounded-lg\">\u0e40\u0e04\u0e23\u0e37\u0e48\u0e2d\u0e07\u0e21\u0e37\u0e2d\u0e1f\u0e23\u0e35<\/a>\n            <a href=\"\/case-studies\/\" class=\"text-left font-bold text-lg p-3 hover:bg-slate-50 rounded-lg\">Case Studies<\/a>\n            <a href=\"\/about\/\" class=\"text-left font-bold text-lg p-3 hover:bg-slate-50 rounded-lg\">About Us<\/a>\n            <a href=\"\/blog\/\" class=\"text-left font-bold text-lg p-3 hover:bg-slate-50 rounded-lg\">Blog<\/a>\n            <a href=\"\/contact\/#contact\" class=\"text-left font-bold text-lg p-3 bg-brand-600 text-white rounded-lg shadow-lg mt-4\">Free Consultation<\/a>\n        <\/div>\n    <\/nav>\n    <div class=\"min-h-screen bg-slate-50\">\n        <div class=\"pb-20\">\n            <!-- Detail Hero -->\n            <div class=\"bg-dark-900 text-white pt-24 pb-16 relative overflow-hidden\">\n                <div class=\"absolute right-0 top-0 w-1\/2 h-full bg-brand-900\/20 skew-x-12 blur-3xl\"><\/div>\n                <div class=\"container mx-auto px-6 relative z-10\">\n                    <a href=\"\/blog\/\" class=\"flex items-center text-brand-300 mb-8 hover:text-white transition-colors text-sm font-medium\">\n                        <i data-lucide=\"arrow-left\" class=\"mr-2 w-4 h-4\"><\/i> \u0e01\u0e25\u0e31\u0e1a\u0e44\u0e1b\u0e2b\u0e19\u0e49\u0e32 Blog\n                    <\/a>\n                    <div class=\"flex items-center gap-3 mb-6\">\n                        <div class=\"p-2 bg-brand-600 rounded-lg\"><i data-lucide=\"git-branch\" class=\"w-6 h-6\"><\/i><\/div>\n                        <span class=\"text-brand-400 font-bold tracking-widest uppercase text-sm\">\u0e40\u0e17\u0e04\u0e19\u0e34\u0e04\u0e02\u0e31\u0e49\u0e19\u0e2a\u0e39\u0e07<\/span>\n                    <\/div>\n                    <h1 class=\"text-3xl md:text-5xl font-bold mb-6 max-w-4xl leading-tight\">Attribution Model \u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23 Last-Click \u0e01\u0e31\u0e1a Data-Driven \u0e15\u0e48\u0e32\u0e07\u0e01\u0e31\u0e19\u0e15\u0e23\u0e07\u0e44\u0e2b\u0e19 \u0e40\u0e25\u0e37\u0e2d\u0e01\u0e41\u0e1a\u0e1a\u0e44\u0e2b\u0e19\u0e43\u0e2b\u0e49\u0e40\u0e2b\u0e21\u0e32\u0e30\u0e01\u0e31\u0e1a\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08<\/h1>\n                    <p class=\"text-lg text-slate-300 max-w-3xl font-light\">\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e40\u0e2b\u0e47\u0e19\u0e42\u0e06\u0e29\u0e13\u0e32\u0e02\u0e2d\u0e07\u0e04\u0e38\u0e13\u0e01\u0e35\u0e48\u0e08\u0e38\u0e14\u0e01\u0e48\u0e2d\u0e19\u0e15\u0e31\u0e14\u0e2a\u0e34\u0e19\u0e43\u0e08\u0e0b\u0e37\u0e49\u0e2d \u0e41\u0e25\u0e30\u0e43\u0e04\u0e23\u0e04\u0e27\u0e23\u0e44\u0e14\u0e49\u0e40\u0e04\u0e23\u0e14\u0e34\u0e15\u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22\u0e19\u0e31\u0e49\u0e19\u0e08\u0e23\u0e34\u0e07\u0e46<\/p>\n                    <div class=\"flex items-center gap-4 mt-6 text-sm text-slate-400\">\n                        <span class=\"flex items-center gap-1.5\"><i data-lucide=\"calendar\" class=\"w-4 h-4\"><\/i>12 \u0e01\u0e38\u0e21\u0e20\u0e32\u0e1e\u0e31\u0e19\u0e18\u0e4c 2569<\/span>\n                        <span class=\"flex items-center gap-1.5\"><i data-lucide=\"clock\" class=\"w-4 h-4\"><\/i>\u0e2d\u0e48\u0e32\u0e19 8 \u0e19\u0e32\u0e17\u0e35<\/span>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n            <div class=\"container mx-auto px-6 py-16\">\n                <div class=\"max-w-6xl mx-auto grid lg:grid-cols-3 gap-12 items-start\">\n                <div class=\"lg:col-span-2\">\n                    <article class=\"text-slate-700 leading-relaxed text-lg\">\n<p class=\"mb-6\">\u0e43\u0e19\u0e42\u0e25\u0e01\u0e17\u0e35\u0e48\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e40\u0e2b\u0e47\u0e19\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e1c\u0e48\u0e32\u0e19 Facebook, Google, TikTok \u0e41\u0e25\u0e30 LINE \u0e01\u0e48\u0e2d\u0e19\u0e15\u0e31\u0e14\u0e2a\u0e34\u0e19\u0e43\u0e08\u0e0b\u0e37\u0e49\u0e2d \u0e04\u0e33\u0e16\u0e32\u0e21\u0e17\u0e35\u0e48\u0e21\u0e31\u0e01\u0e16\u0e39\u0e01\u0e21\u0e2d\u0e07\u0e02\u0e49\u0e32\u0e21\u0e04\u0e37\u0e2d &#8220;\u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22\u0e19\u0e35\u0e49\u0e04\u0e27\u0e23\u0e22\u0e01\u0e40\u0e04\u0e23\u0e14\u0e34\u0e15\u0e43\u0e2b\u0e49\u0e0a\u0e48\u0e2d\u0e07\u0e17\u0e32\u0e07\u0e44\u0e2b\u0e19&#8221; \u0e04\u0e33\u0e15\u0e2d\u0e1a\u0e02\u0e36\u0e49\u0e19\u0e2d\u0e22\u0e39\u0e48\u0e01\u0e31\u0e1a Attribution Model \u0e17\u0e35\u0e48\u0e04\u0e38\u0e13\u0e40\u0e25\u0e37\u0e2d\u0e01\u0e43\u0e0a\u0e49 \u0e41\u0e25\u0e30\u0e01\u0e32\u0e23\u0e40\u0e25\u0e37\u0e2d\u0e01\u0e1c\u0e34\u0e14\u0e42\u0e21\u0e40\u0e14\u0e25\u0e2d\u0e32\u0e08\u0e17\u0e33\u0e43\u0e2b\u0e49\u0e04\u0e38\u0e13\u0e15\u0e31\u0e14\u0e07\u0e1a\u0e0a\u0e48\u0e2d\u0e07\u0e17\u0e32\u0e07\u0e17\u0e35\u0e48\u0e08\u0e23\u0e34\u0e07\u0e46 \u0e41\u0e25\u0e49\u0e27\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22\u0e43\u0e2b\u0e49\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e21\u0e32\u0e01\u0e17\u0e35\u0e48\u0e2a\u0e38\u0e14<\/p>\n<div class=\"flex items-center gap-3 mt-10 mb-4\"><div class=\"w-1.5 h-8 bg-brand-600 rounded-full\"><\/div><h2 class=\"text-2xl font-bold text-slate-900\">Last-Click Attribution \u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23 \u0e17\u0e33\u0e44\u0e21\u0e16\u0e36\u0e07\u0e22\u0e31\u0e07\u0e40\u0e1b\u0e47\u0e19\u0e04\u0e48\u0e32\u0e40\u0e23\u0e34\u0e48\u0e21\u0e15\u0e49\u0e19<\/h2><\/div>\n<p class=\"mb-6\">Last-Click Attribution \u0e04\u0e37\u0e2d\u0e01\u0e32\u0e23\u0e22\u0e01\u0e40\u0e04\u0e23\u0e14\u0e34\u0e15\u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22\u0e17\u0e31\u0e49\u0e07\u0e2b\u0e21\u0e14\u0e43\u0e2b\u0e49\u0e01\u0e31\u0e1a\u0e08\u0e38\u0e14\u0e2a\u0e31\u0e21\u0e1c\u0e31\u0e2a (touchpoint) \u0e2a\u0e38\u0e14\u0e17\u0e49\u0e32\u0e22\u0e01\u0e48\u0e2d\u0e19\u0e01\u0e32\u0e23\u0e0b\u0e37\u0e49\u0e2d \u0e40\u0e0a\u0e48\u0e19 \u0e16\u0e49\u0e32\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e04\u0e25\u0e34\u0e01\u0e42\u0e06\u0e29\u0e13\u0e32 Facebook \u0e40\u0e1b\u0e47\u0e19\u0e08\u0e38\u0e14\u0e2a\u0e38\u0e14\u0e17\u0e49\u0e32\u0e22\u0e01\u0e48\u0e2d\u0e19\u0e2a\u0e31\u0e48\u0e07\u0e0b\u0e37\u0e49\u0e2d \u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22\u0e19\u0e31\u0e49\u0e19\u0e08\u0e30\u0e16\u0e39\u0e01\u0e19\u0e31\u0e1a\u0e40\u0e1b\u0e47\u0e19\u0e1c\u0e25\u0e07\u0e32\u0e19\u0e02\u0e2d\u0e07 Facebook Ads \u0e17\u0e31\u0e49\u0e07\u0e2b\u0e21\u0e14 \u0e41\u0e21\u0e49\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e04\u0e19\u0e19\u0e31\u0e49\u0e19\u0e08\u0e30\u0e40\u0e04\u0e22\u0e40\u0e2b\u0e47\u0e19\u0e42\u0e06\u0e29\u0e13\u0e32 Google \u0e2b\u0e23\u0e37\u0e2d TikTok \u0e21\u0e32\u0e01\u0e48\u0e2d\u0e19\u0e2b\u0e19\u0e49\u0e32\u0e19\u0e35\u0e49\u0e01\u0e47\u0e15\u0e32\u0e21 \u0e42\u0e21\u0e40\u0e14\u0e25\u0e19\u0e35\u0e49\u0e44\u0e14\u0e49\u0e23\u0e31\u0e1a\u0e04\u0e27\u0e32\u0e21\u0e19\u0e34\u0e22\u0e21\u0e40\u0e1e\u0e23\u0e32\u0e30\u0e40\u0e02\u0e49\u0e32\u0e43\u0e08\u0e07\u0e48\u0e32\u0e22\u0e41\u0e25\u0e30\u0e40\u0e1b\u0e47\u0e19\u0e04\u0e48\u0e32\u0e40\u0e23\u0e34\u0e48\u0e21\u0e15\u0e49\u0e19\u0e02\u0e2d\u0e07\u0e41\u0e1e\u0e25\u0e15\u0e1f\u0e2d\u0e23\u0e4c\u0e21\u0e42\u0e06\u0e29\u0e13\u0e32\u0e2a\u0e48\u0e27\u0e19\u0e43\u0e2b\u0e0d\u0e48<\/p>\n<div class=\"flex items-center gap-3 mt-10 mb-4\"><div class=\"w-1.5 h-8 bg-brand-600 rounded-full\"><\/div><h2 class=\"text-2xl font-bold text-slate-900\">\u0e1b\u0e31\u0e0d\u0e2b\u0e32\u0e02\u0e2d\u0e07 Last-Click \u0e17\u0e35\u0e48\u0e17\u0e33\u0e43\u0e2b\u0e49\u0e15\u0e31\u0e14\u0e2a\u0e34\u0e19\u0e43\u0e08\u0e1c\u0e34\u0e14\u0e1e\u0e25\u0e32\u0e14<\/h2><\/div>\n<p class=\"mb-6\">\u0e1b\u0e31\u0e0d\u0e2b\u0e32\u0e2b\u0e25\u0e31\u0e01\u0e04\u0e37\u0e2d Last-Click \u0e21\u0e2d\u0e07\u0e02\u0e49\u0e32\u0e21\u0e1a\u0e17\u0e1a\u0e32\u0e17\u0e02\u0e2d\u0e07\u0e0a\u0e48\u0e2d\u0e07\u0e17\u0e32\u0e07\u0e17\u0e35\u0e48\u0e17\u0e33\u0e2b\u0e19\u0e49\u0e32\u0e17\u0e35\u0e48\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e01\u0e32\u0e23\u0e23\u0e31\u0e1a\u0e23\u0e39\u0e49 (Awareness) \u0e41\u0e25\u0e30\u0e42\u0e19\u0e49\u0e21\u0e19\u0e49\u0e32\u0e27\u0e43\u0e08 (Consideration) \u0e43\u0e19\u0e0a\u0e48\u0e27\u0e07\u0e15\u0e49\u0e19\u0e02\u0e2d\u0e07 Customer Journey \u0e40\u0e0a\u0e48\u0e19 TikTok Ads \u0e17\u0e35\u0e48\u0e17\u0e33\u0e43\u0e2b\u0e49\u0e04\u0e19\u0e23\u0e39\u0e49\u0e08\u0e31\u0e01\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e04\u0e23\u0e31\u0e49\u0e07\u0e41\u0e23\u0e01 \u0e2b\u0e23\u0e37\u0e2d Google Display \u0e17\u0e35\u0e48\u0e15\u0e32\u0e21\u0e22\u0e49\u0e33\u0e40\u0e15\u0e37\u0e2d\u0e19\u0e2b\u0e25\u0e32\u0e22\u0e04\u0e23\u0e31\u0e49\u0e07 \u0e17\u0e31\u0e49\u0e07\u0e17\u0e35\u0e48\u0e44\u0e21\u0e48\u0e44\u0e14\u0e49\u0e40\u0e1b\u0e47\u0e19\u0e04\u0e25\u0e34\u0e01\u0e2a\u0e38\u0e14\u0e17\u0e49\u0e32\u0e22 \u0e41\u0e15\u0e48\u0e21\u0e35\u0e2a\u0e48\u0e27\u0e19\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e43\u0e19\u0e01\u0e32\u0e23\u0e1b\u0e34\u0e14\u0e01\u0e32\u0e23\u0e02\u0e32\u0e22 \u0e2b\u0e32\u0e01\u0e15\u0e31\u0e14\u0e07\u0e1a\u0e0a\u0e48\u0e2d\u0e07\u0e17\u0e32\u0e07\u0e40\u0e2b\u0e25\u0e48\u0e32\u0e19\u0e35\u0e49\u0e40\u0e1e\u0e23\u0e32\u0e30\u0e14\u0e39\u0e40\u0e2b\u0e21\u0e37\u0e2d\u0e19\u0e44\u0e21\u0e48\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22 \u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e2d\u0e32\u0e08\u0e2a\u0e39\u0e0d\u0e40\u0e2a\u0e35\u0e22 Awareness \u0e17\u0e35\u0e48\u0e2b\u0e25\u0e48\u0e2d\u0e40\u0e25\u0e35\u0e49\u0e22\u0e07 Funnel \u0e17\u0e31\u0e49\u0e07\u0e23\u0e30\u0e1a\u0e1a<\/p>\n<div class=\"rounded-2xl overflow-hidden shadow-lg my-8 relative\"><img decoding=\"async\" src=\"https:\/\/markettung.com\/wp-content\/uploads\/2026\/07\/attribution-model-dashboard.jpg\" alt=\"Attribution Model Analytics Dashboard\" class=\"w-full h-64 md:h-80 object-cover\" loading=\"lazy\"><div class=\"absolute inset-0 bg-gradient-to-t from-brand-900\/60 to-transparent\"><\/div><\/div>\n<div class=\"flex items-center gap-3 mt-10 mb-4\"><div class=\"w-1.5 h-8 bg-brand-600 rounded-full\"><\/div><h2 class=\"text-2xl font-bold text-slate-900\">Data-Driven Attribution (DDA) \u0e17\u0e33\u0e07\u0e32\u0e19\u0e2d\u0e22\u0e48\u0e32\u0e07\u0e44\u0e23<\/h2><\/div>\n<p class=\"mb-6\">Data-Driven Attribution \u0e43\u0e0a\u0e49 Machine Learning \u0e27\u0e34\u0e40\u0e04\u0e23\u0e32\u0e30\u0e2b\u0e4c\u0e17\u0e38\u0e01 Touchpoint \u0e43\u0e19\u0e40\u0e2a\u0e49\u0e19\u0e17\u0e32\u0e07\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e08\u0e23\u0e34\u0e07 \u0e41\u0e25\u0e49\u0e27\u0e04\u0e33\u0e19\u0e27\u0e13\u0e27\u0e48\u0e32\u0e41\u0e15\u0e48\u0e25\u0e30\u0e08\u0e38\u0e14\u0e2a\u0e31\u0e21\u0e1c\u0e31\u0e2a\u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e1e\u0e25\u0e15\u0e48\u0e2d\u0e01\u0e32\u0e23\u0e15\u0e31\u0e14\u0e2a\u0e34\u0e19\u0e43\u0e08\u0e0b\u0e37\u0e49\u0e2d\u0e21\u0e32\u0e01\u0e19\u0e49\u0e2d\u0e22\u0e41\u0e04\u0e48\u0e44\u0e2b\u0e19 \u0e42\u0e14\u0e22\u0e40\u0e1b\u0e23\u0e35\u0e22\u0e1a\u0e40\u0e17\u0e35\u0e22\u0e1a\u0e23\u0e30\u0e2b\u0e27\u0e48\u0e32\u0e07\u0e40\u0e2a\u0e49\u0e19\u0e17\u0e32\u0e07\u0e17\u0e35\u0e48\u0e19\u0e33\u0e44\u0e1b\u0e2a\u0e39\u0e48\u0e01\u0e32\u0e23\u0e0b\u0e37\u0e49\u0e2d \u0e01\u0e31\u0e1a\u0e40\u0e2a\u0e49\u0e19\u0e17\u0e32\u0e07\u0e17\u0e35\u0e48\u0e44\u0e21\u0e48\u0e19\u0e33\u0e44\u0e1b\u0e2a\u0e39\u0e48\u0e01\u0e32\u0e23\u0e0b\u0e37\u0e49\u0e2d \u0e17\u0e33\u0e43\u0e2b\u0e49\u0e44\u0e14\u0e49\u0e04\u0e48\u0e32\u0e19\u0e49\u0e33\u0e2b\u0e19\u0e31\u0e01\u0e40\u0e04\u0e23\u0e14\u0e34\u0e15\u0e17\u0e35\u0e48\u0e2a\u0e30\u0e17\u0e49\u0e2d\u0e19\u0e1e\u0e24\u0e15\u0e34\u0e01\u0e23\u0e23\u0e21\u0e08\u0e23\u0e34\u0e07\u0e21\u0e32\u0e01\u0e01\u0e27\u0e48\u0e32\u0e01\u0e32\u0e23\u0e01\u0e33\u0e2b\u0e19\u0e14\u0e01\u0e0e\u0e15\u0e32\u0e22\u0e15\u0e31\u0e27 Google Ads \u0e41\u0e25\u0e30 Meta \u0e15\u0e48\u0e32\u0e07\u0e40\u0e1b\u0e34\u0e14\u0e43\u0e2b\u0e49\u0e43\u0e0a\u0e49 DDA \u0e40\u0e1b\u0e47\u0e19\u0e04\u0e48\u0e32\u0e40\u0e23\u0e34\u0e48\u0e21\u0e15\u0e49\u0e19\u0e43\u0e19\u0e2b\u0e25\u0e32\u0e22\u0e1a\u0e31\u0e0d\u0e0a\u0e35\u0e41\u0e25\u0e49\u0e27 \u0e41\u0e15\u0e48\u0e42\u0e21\u0e40\u0e14\u0e25\u0e19\u0e35\u0e49\u0e15\u0e49\u0e2d\u0e07\u0e01\u0e32\u0e23\u0e02\u0e49\u0e2d\u0e21\u0e39\u0e25 Conversion \u0e08\u0e33\u0e19\u0e27\u0e19\u0e21\u0e32\u0e01\u0e1e\u0e2d\u0e08\u0e36\u0e07\u0e08\u0e30\u0e41\u0e21\u0e48\u0e19\u0e22\u0e33<\/p>\n<div class=\"flex items-center gap-3 mt-10 mb-4\"><div class=\"w-1.5 h-8 bg-brand-600 rounded-full\"><\/div><h2 class=\"text-2xl font-bold text-slate-900\">Marketing Mix Modeling (MMM) \u0e17\u0e32\u0e07\u0e40\u0e25\u0e37\u0e2d\u0e01\u0e43\u0e19\u0e22\u0e38\u0e04 Cookieless<\/h2><\/div>\n<p class=\"mb-6\">\u0e40\u0e21\u0e37\u0e48\u0e2d\u0e01\u0e32\u0e23\u0e15\u0e34\u0e14\u0e15\u0e32\u0e21\u0e1c\u0e39\u0e49\u0e43\u0e0a\u0e49\u0e23\u0e30\u0e14\u0e31\u0e1a\u0e1a\u0e38\u0e04\u0e04\u0e25\u0e17\u0e33\u0e44\u0e14\u0e49\u0e22\u0e32\u0e01\u0e02\u0e36\u0e49\u0e19\u0e08\u0e32\u0e01\u0e19\u0e42\u0e22\u0e1a\u0e32\u0e22\u0e04\u0e27\u0e32\u0e21\u0e40\u0e1b\u0e47\u0e19\u0e2a\u0e48\u0e27\u0e19\u0e15\u0e31\u0e27 MMM \u0e08\u0e36\u0e07\u0e01\u0e25\u0e31\u0e1a\u0e21\u0e32\u0e40\u0e1b\u0e47\u0e19\u0e17\u0e35\u0e48\u0e19\u0e34\u0e22\u0e21 \u0e42\u0e14\u0e22\u0e43\u0e0a\u0e49\u0e02\u0e49\u0e2d\u0e21\u0e39\u0e25\u0e23\u0e30\u0e14\u0e31\u0e1a\u0e20\u0e32\u0e1e\u0e23\u0e27\u0e21 (Aggregate Data) \u0e40\u0e0a\u0e48\u0e19 \u0e07\u0e1a\u0e42\u0e06\u0e29\u0e13\u0e32\u0e23\u0e32\u0e22\u0e2a\u0e31\u0e1b\u0e14\u0e32\u0e2b\u0e4c \u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22\u0e23\u0e32\u0e22\u0e2a\u0e31\u0e1b\u0e14\u0e32\u0e2b\u0e4c \u0e24\u0e14\u0e39\u0e01\u0e32\u0e25 \u0e41\u0e25\u0e30\u0e1b\u0e31\u0e08\u0e08\u0e31\u0e22\u0e20\u0e32\u0e22\u0e19\u0e2d\u0e01 \u0e21\u0e32\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e41\u0e1a\u0e1a\u0e08\u0e33\u0e25\u0e2d\u0e07\u0e17\u0e32\u0e07\u0e2a\u0e16\u0e34\u0e15\u0e34\u0e27\u0e48\u0e32\u0e0a\u0e48\u0e2d\u0e07\u0e17\u0e32\u0e07\u0e44\u0e2b\u0e19\u0e2a\u0e48\u0e07\u0e1c\u0e25\u0e15\u0e48\u0e2d\u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22\u0e21\u0e32\u0e01\u0e19\u0e49\u0e2d\u0e22\u0e40\u0e1e\u0e35\u0e22\u0e07\u0e43\u0e14 \u0e42\u0e14\u0e22\u0e44\u0e21\u0e48\u0e15\u0e49\u0e2d\u0e07\u0e1e\u0e36\u0e48\u0e07\u0e1e\u0e32 Cookie \u0e2b\u0e23\u0e37\u0e2d Pixel \u0e40\u0e25\u0e22 \u0e40\u0e2b\u0e21\u0e32\u0e30\u0e01\u0e31\u0e1a\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e17\u0e35\u0e48\u0e21\u0e35\u0e07\u0e1a\u0e42\u0e06\u0e29\u0e13\u0e32\u0e2a\u0e39\u0e07\u0e41\u0e25\u0e30\u0e15\u0e49\u0e2d\u0e07\u0e01\u0e32\u0e23\u0e21\u0e38\u0e21\u0e21\u0e2d\u0e07\u0e23\u0e30\u0e22\u0e30\u0e22\u0e32\u0e27<\/p>\n<ul class=\"space-y-3 mb-6\"><li class=\"flex items-start gap-3\"><i data-lucide=\"check-circle-2\" class=\"w-5 h-5 text-brand-600 shrink-0 mt-0.5\"><\/i><span>Last-Click \u0e40\u0e2b\u0e21\u0e32\u0e30\u0e01\u0e31\u0e1a\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e02\u0e19\u0e32\u0e14\u0e40\u0e25\u0e47\u0e01\u0e17\u0e35\u0e48\u0e15\u0e49\u0e2d\u0e07\u0e01\u0e32\u0e23\u0e04\u0e27\u0e32\u0e21\u0e40\u0e23\u0e35\u0e22\u0e1a\u0e07\u0e48\u0e32\u0e22\u0e43\u0e19\u0e01\u0e32\u0e23\u0e27\u0e31\u0e14\u0e1c\u0e25<\/span><\/li><li class=\"flex items-start gap-3\"><i data-lucide=\"check-circle-2\" class=\"w-5 h-5 text-brand-600 shrink-0 mt-0.5\"><\/i><span>Data-Driven Attribution \u0e40\u0e2b\u0e21\u0e32\u0e30\u0e01\u0e31\u0e1a\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e17\u0e35\u0e48\u0e21\u0e35 Conversion \u0e21\u0e32\u0e01\u0e1e\u0e2d (\u0e42\u0e14\u0e22\u0e17\u0e31\u0e48\u0e27\u0e44\u0e1b\u0e2b\u0e25\u0e31\u0e01\u0e23\u0e49\u0e2d\u0e22\u0e15\u0e48\u0e2d\u0e40\u0e14\u0e37\u0e2d\u0e19\u0e02\u0e36\u0e49\u0e19\u0e44\u0e1b)<\/span><\/li><li class=\"flex items-start gap-3\"><i data-lucide=\"check-circle-2\" class=\"w-5 h-5 text-brand-600 shrink-0 mt-0.5\"><\/i><span>MMM \u0e40\u0e2b\u0e21\u0e32\u0e30\u0e01\u0e31\u0e1a\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e07\u0e1a\u0e2a\u0e39\u0e07\u0e17\u0e35\u0e48\u0e15\u0e49\u0e2d\u0e07\u0e01\u0e32\u0e23\u0e27\u0e32\u0e07\u0e41\u0e1c\u0e19\u0e07\u0e1a\u0e1b\u0e23\u0e30\u0e21\u0e32\u0e13\u0e23\u0e30\u0e22\u0e30\u0e22\u0e32\u0e27\u0e41\u0e1a\u0e1a\u0e20\u0e32\u0e1e\u0e23\u0e27\u0e21<\/span><\/li><li class=\"flex items-start gap-3\"><i data-lucide=\"check-circle-2\" class=\"w-5 h-5 text-brand-600 shrink-0 mt-0.5\"><\/i><span>\u0e44\u0e21\u0e48\u0e21\u0e35\u0e42\u0e21\u0e40\u0e14\u0e25\u0e44\u0e2b\u0e19\u0e16\u0e39\u0e01\u0e15\u0e49\u0e2d\u0e07 100% \u0e17\u0e32\u0e07\u0e17\u0e35\u0e48\u0e14\u0e35\u0e17\u0e35\u0e48\u0e2a\u0e38\u0e14\u0e04\u0e37\u0e2d\u0e43\u0e0a\u0e49\u0e2b\u0e25\u0e32\u0e22\u0e42\u0e21\u0e40\u0e14\u0e25\u0e1b\u0e23\u0e30\u0e01\u0e2d\u0e1a\u0e01\u0e32\u0e23\u0e15\u0e31\u0e14\u0e2a\u0e34\u0e19\u0e43\u0e08 \u0e44\u0e21\u0e48\u0e22\u0e36\u0e14\u0e15\u0e31\u0e27\u0e40\u0e25\u0e02\u0e08\u0e32\u0e01\u0e17\u0e35\u0e48\u0e40\u0e14\u0e35\u0e22\u0e27<\/span><\/li><\/ul>\n<div class=\"flex items-center gap-3 mt-10 mb-4\"><div class=\"w-1.5 h-8 bg-brand-600 rounded-full\"><\/div><h2 class=\"text-2xl font-bold text-slate-900\">\u0e2a\u0e23\u0e38\u0e1b: \u0e40\u0e25\u0e37\u0e2d\u0e01\u0e42\u0e21\u0e40\u0e14\u0e25\u0e43\u0e2b\u0e49\u0e40\u0e2b\u0e21\u0e32\u0e30\u0e01\u0e31\u0e1a\u0e02\u0e19\u0e32\u0e14\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08 \u0e44\u0e21\u0e48\u0e43\u0e0a\u0e48\u0e15\u0e32\u0e21\u0e01\u0e23\u0e30\u0e41\u0e2a<\/h2><\/div>\n<p class=\"mb-6\">\u0e17\u0e35\u0e21 Markettung \u0e21\u0e31\u0e01\u0e41\u0e19\u0e30\u0e19\u0e33\u0e43\u0e2b\u0e49\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e40\u0e23\u0e34\u0e48\u0e21\u0e08\u0e32\u0e01 Data-Driven Attribution \u0e17\u0e35\u0e48\u0e21\u0e35\u0e2d\u0e22\u0e39\u0e48\u0e41\u0e25\u0e49\u0e27\u0e43\u0e19\u0e41\u0e1e\u0e25\u0e15\u0e1f\u0e2d\u0e23\u0e4c\u0e21\u0e42\u0e06\u0e29\u0e13\u0e32 \u0e04\u0e27\u0e1a\u0e04\u0e39\u0e48\u0e01\u0e31\u0e1a\u0e01\u0e32\u0e23\u0e14\u0e39 Incrementality Test \u0e40\u0e1b\u0e47\u0e19\u0e23\u0e30\u0e22\u0e30 \u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e22\u0e37\u0e19\u0e22\u0e31\u0e19\u0e27\u0e48\u0e32\u0e15\u0e31\u0e27\u0e40\u0e25\u0e02\u0e17\u0e35\u0e48\u0e40\u0e2b\u0e47\u0e19\u0e43\u0e19\u0e41\u0e14\u0e0a\u0e1a\u0e2d\u0e23\u0e4c\u0e14\u0e2a\u0e30\u0e17\u0e49\u0e2d\u0e19\u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22\u0e17\u0e35\u0e48\u0e40\u0e1e\u0e34\u0e48\u0e21\u0e02\u0e36\u0e49\u0e19\u0e08\u0e23\u0e34\u0e07 \u0e44\u0e21\u0e48\u0e43\u0e0a\u0e48\u0e41\u0e04\u0e48\u0e01\u0e32\u0e23\u0e08\u0e31\u0e14\u0e2a\u0e23\u0e23\u0e40\u0e04\u0e23\u0e14\u0e34\u0e15\u0e17\u0e35\u0e48\u0e2a\u0e27\u0e22\u0e07\u0e32\u0e21\u0e1a\u0e19\u0e01\u0e23\u0e30\u0e14\u0e32\u0e29<\/p>\n<\/article>\n\n                    <!-- Related service CTA -->\n                    <div class=\"mt-16 bg-white border-2 border-brand-100 rounded-2xl p-8 flex flex-col md:flex-row items-center gap-6\">\n                        <div class=\"w-14 h-14 rounded-xl bg-brand-600 flex items-center justify-center text-white shrink-0\">\n                            <i data-lucide=\"rocket\" class=\"w-7 h-7\"><\/i>\n                        <\/div>\n                        <div class=\"flex-1 text-center md:text-left\">\n                            <h3 class=\"text-xl font-bold text-slate-900 mb-1\">\u0e2d\u0e22\u0e32\u0e01\u0e40\u0e23\u0e34\u0e48\u0e21\u0e22\u0e34\u0e07\u0e41\u0e2d\u0e14\u0e41\u0e1a\u0e1a\u0e44\u0e21\u0e48\u0e15\u0e49\u0e2d\u0e07\u0e40\u0e2a\u0e35\u0e48\u0e22\u0e07\u0e40\u0e2d\u0e07?<\/h3>\n                            <p class=\"text-slate-600\">\u0e41\u0e1e\u0e47\u0e01\u0e40\u0e01\u0e08 Starter \u0e40\u0e23\u0e34\u0e48\u0e21\u0e15\u0e49\u0e19\u0e40\u0e1e\u0e35\u0e22\u0e07 <span class='line-through opacity-50 mr-1'>6,900<\/span> 4,900 \u0e1a\u0e32\u0e17\/\u0e40\u0e14\u0e37\u0e2d\u0e19 \u0e43\u0e2b\u0e49\u0e17\u0e35\u0e21\u0e21\u0e37\u0e2d\u0e2d\u0e32\u0e0a\u0e35\u0e1e\u0e0a\u0e48\u0e27\u0e22\u0e27\u0e32\u0e07\u0e41\u0e1c\u0e19\u0e07\u0e1a\u0e43\u0e2b\u0e49<\/p>\n                        <\/div>\n                        <a href=\"\/#packages\" onclick=\"return navGo('packages', event)\" class=\"shrink-0 bg-brand-600 hover:bg-brand-700 text-white font-bold px-6 py-3 rounded-xl transition-all shadow-lg\">\u0e14\u0e39\u0e41\u0e1e\u0e47\u0e01\u0e40\u0e01\u0e08<\/a>\n                    <\/div>\n\n                    <div class=\"mt-10 text-center\">\n                        <a href=\"\/blog\/\" class=\"text-brand-600 font-semibold inline-flex items-center gap-2 hover:gap-3 transition-all\">\n                            <i data-lucide=\"arrow-left\" class=\"w-4 h-4\"><\/i> \u0e14\u0e39\u0e1a\u0e17\u0e04\u0e27\u0e32\u0e21\u0e2d\u0e37\u0e48\u0e19\u0e46\n                        <\/a>\n                    <\/div>\n                <\/div>\n                <aside class=\"lg:col-span-1 lg:sticky lg:top-28 space-y-6\">\n                    <div class=\"bg-white rounded-2xl border border-slate-100 shadow-sm p-6\">\n                        <h3 class=\"text-sm font-bold uppercase tracking-wide text-brand-600 mb-5 flex items-center gap-2\"><i data-lucide=\"sparkles\" class=\"w-4 h-4\"><\/i>\u0e1a\u0e17\u0e04\u0e27\u0e32\u0e21\u0e41\u0e19\u0e30\u0e19\u0e33<\/h3>\n                        <div class=\"space-y-5\">\n                        <a href=\"\/ios-att-conversion-api\/\" class=\"flex gap-3 group\">\n                            <div class=\"w-16 h-16 rounded-xl overflow-hidden shrink-0\"><img decoding=\"async\" src=\"https:\/\/markettung.com\/wp-content\/uploads\/2026\/07\/ios-att-privacy-mobile.jpg\" alt=\"iOS App Tracking Transparency Privacy\" class=\"w-full h-full object-cover group-hover:scale-105 transition-transform duration-300\" loading=\"lazy\"><\/div>\n                            <div>\n                                <span class=\"text-xs font-bold uppercase tracking-wide text-brand-600\">\u0e40\u0e17\u0e04\u0e19\u0e34\u0e04\u0e02\u0e31\u0e49\u0e19\u0e2a\u0e39\u0e07<\/span>\n                                <p class=\"text-sm font-semibold text-slate-800 leading-snug group-hover:text-brand-600 transition-colors\">iOS 14.5+ \u0e01\u0e31\u0e1a App Tracking Transparency \u0e17\u0e33\u0e44\u0e21 Conversion API \u0e16\u0e36\u0e07\u0e40\u0e1b\u0e47\u0e19\u0e40\u0e23\u0e37\u0e48\u0e2d\u0e07\u0e08\u0e33\u0e40\u0e1b\u0e47\u0e19 \u0e44\u0e21\u0e48\u0e43\u0e0a\u0e48\u0e17\u0e32\u0e07\u0e40\u0e25\u0e37\u0e2d\u0e01<\/p>\n                            <\/div>\n                        <\/a>\n                        <a href=\"\/incrementality-testing-explained\/\" class=\"flex gap-3 group\">\n                            <div class=\"w-16 h-16 rounded-xl overflow-hidden shrink-0\"><img decoding=\"async\" src=\"https:\/\/markettung.com\/wp-content\/uploads\/2026\/07\/incrementality-testing-analytics.jpg\" alt=\"Incrementality Testing Data Analysis\" class=\"w-full h-full object-cover group-hover:scale-105 transition-transform duration-300\" loading=\"lazy\"><\/div>\n                            <div>\n                                <span class=\"text-xs font-bold uppercase tracking-wide text-brand-600\">\u0e40\u0e17\u0e04\u0e19\u0e34\u0e04\u0e02\u0e31\u0e49\u0e19\u0e2a\u0e39\u0e07<\/span>\n                                <p class=\"text-sm font-semibold text-slate-800 leading-snug group-hover:text-brand-600 transition-colors\">Incrementality Testing \u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23 \u0e27\u0e34\u0e18\u0e35\u0e1e\u0e34\u0e2a\u0e39\u0e08\u0e19\u0e4c\u0e27\u0e48\u0e32\u0e42\u0e06\u0e29\u0e13\u0e32\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e22\u0e2d\u0e14\u0e02\u0e32\u0e22\u0e40\u0e1e\u0e34\u0e48\u0e21\u0e08\u0e23\u0e34\u0e07 \u0e44\u0e21\u0e48\u0e43\u0e0a\u0e48\u0e41\u0e04\u0e48\u0e41\u0e22\u0e48\u0e07\u0e22\u0e2d\u0e14\u0e08\u0e32\u0e01\u0e0a\u0e48\u0e2d\u0e07\u0e17\u0e32\u0e07\u0e2d\u0e37\u0e48\u0e19<\/p>\n                            <\/div>\n                        <\/a>\n                        <a href=\"\/ltv-cac-ratio-explained\/\" class=\"flex gap-3 group\">\n                            <div class=\"w-16 h-16 rounded-xl overflow-hidden shrink-0\"><img decoding=\"async\" src=\"https:\/\/markettung.com\/wp-content\/uploads\/2026\/07\/ltv-cac-growth-chart.jpg\" alt=\"LTV CAC Ratio Growth Chart\" class=\"w-full h-full object-cover group-hover:scale-105 transition-transform duration-300\" loading=\"lazy\"><\/div>\n                            <div>\n                                <span class=\"text-xs font-bold uppercase tracking-wide text-brand-600\">\u0e01\u0e25\u0e22\u0e38\u0e17\u0e18\u0e4c\u0e01\u0e32\u0e23\u0e40\u0e15\u0e34\u0e1a\u0e42\u0e15<\/span>\n                                <p class=\"text-sm font-semibold text-slate-800 leading-snug group-hover:text-brand-600 transition-colors\">LTV:CAC Ratio \u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23 \u0e2a\u0e39\u0e15\u0e23\u0e04\u0e33\u0e19\u0e27\u0e13\u0e07\u0e1a\u0e42\u0e06\u0e29\u0e13\u0e32\u0e17\u0e35\u0e48\u0e22\u0e31\u0e48\u0e07\u0e22\u0e37\u0e19\u0e2a\u0e33\u0e2b\u0e23\u0e31\u0e1a\u0e01\u0e32\u0e23 Scale \u0e18\u0e38\u0e23\u0e01\u0e34\u0e08<\/p>\n                            <\/div>\n                        <\/a>\n                        <\/div>\n                        <a href=\"\/blog\/\" class=\"mt-5 flex items-center justify-center gap-2 text-sm font-bold text-brand-600 hover:gap-2.5 transition-all\">\u0e14\u0e39\u0e1a\u0e17\u0e04\u0e27\u0e32\u0e21\u0e17\u0e31\u0e49\u0e07\u0e2b\u0e21\u0e14 <i data-lucide=\"arrow-right\" class=\"w-3.5 h-3.5\"><\/i><\/a>\n                    <\/div>\n                    <div class=\"bg-dark-900 rounded-2xl p-6 text-white relative overflow-hidden\">\n                        <div class=\"absolute -right-6 -top-6 w-32 h-32 bg-brand-600\/30 rounded-full blur-2xl\"><\/div>\n                        <div class=\"relative z-10\">\n                            <div class=\"w-10 h-10 rounded-lg bg-brand-600 flex items-center justify-center mb-4\"><i data-lucide=\"message-circle\" class=\"w-5 h-5\"><\/i><\/div>\n                            <h3 class=\"font-bold mb-2\">\u0e2d\u0e22\u0e32\u0e01\u0e1b\u0e23\u0e36\u0e01\u0e29\u0e32\u0e41\u0e1c\u0e19\u0e01\u0e32\u0e23\u0e15\u0e25\u0e32\u0e14?<\/h3>\n                            <p class=\"text-sm text-slate-400 mb-4\">\u0e04\u0e38\u0e22\u0e01\u0e31\u0e1a\u0e17\u0e35\u0e21 Markettung \u0e1f\u0e23\u0e35 \u0e44\u0e21\u0e48\u0e21\u0e35\u0e04\u0e48\u0e32\u0e43\u0e0a\u0e49\u0e08\u0e48\u0e32\u0e22<\/p>\n                            <a href=\"\/#contact\" onclick=\"return navGo('contact', event)\" class=\"inline-flex items-center gap-2 bg-white text-dark-900 font-bold text-sm px-4 py-2.5 rounded-lg hover:bg-slate-100 transition-all\">\u0e1b\u0e23\u0e36\u0e01\u0e29\u0e32\u0e1f\u0e23\u0e35 <i data-lucide=\"arrow-right\" class=\"w-4 h-4\"><\/i><\/a>\n                        <\/div>\n                    <\/div>\n                <\/aside>\n            <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<footer class=\"bg-dark-900 text-slate-400 py-16 border-t border-slate-800 relative overflow-hidden\">\n        <!-- Footer Background Gradient -->\n        <div class=\"absolute top-0 left-1\/4 w-96 h-96 bg-brand-900\/20 rounded-full blur-[100px] pointer-events-none\"><\/div>\n\n        <div class=\"container mx-auto px-6 relative z-10\">\n            <div class=\"grid md:grid-cols-4 gap-12 mb-12\">\n                <div class=\"col-span-1 md:col-span-1\">\n                    <div class=\"flex items-center gap-3 mb-6\">\n                        <div class=\"w-10 h-10 rounded-xl flex items-center justify-center bg-brand-600 text-white shadow-lg\">\n                            <i data-lucide=\"trending-up\" class=\"w-6 h-6\"><\/i>\n                        <\/div>\n                        <span class=\"text-xl font-black text-white tracking-tighter\">MARKET<span class=\"text-brand-500\">TUNG<\/span><\/span>\n                    <\/div>\n                    <p class=\"text-sm mb-6 leading-relaxed text-slate-400\">\n                        Digital Agency \u0e17\u0e35\u0e48\u0e08\u0e23\u0e34\u0e07\u0e43\u0e08\u0e01\u0e31\u0e1a\u0e1c\u0e25\u0e25\u0e31\u0e1e\u0e18\u0e4c \u0e40\u0e23\u0e32\u0e44\u0e21\u0e48\u0e40\u0e19\u0e49\u0e19\u0e41\u0e04\u0e48\u0e22\u0e2d\u0e14\u0e44\u0e25\u0e01\u0e4c \u0e41\u0e15\u0e48\u0e40\u0e23\u0e32\u0e42\u0e1f\u0e01\u0e31\u0e2a\u0e17\u0e35\u0e48 &#8220;\u0e01\u0e33\u0e44\u0e23&#8221; \u0e02\u0e2d\u0e07\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e04\u0e38\u0e13\n                    <\/p>\n                    <div class=\"flex gap-4\">\n                        <a href=\"https:\/\/www.facebook.com\/Markettung\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" aria-label=\"Facebook\" class=\"w-10 h-10 rounded-full bg-slate-800 flex items-center justify-center hover:bg-blue-600 hover:text-white transition-all hover:-translate-y-1\"><svg viewBox=\"0 0 24 24\" fill=\"currentColor\" class=\"w-5 h-5\"><path d=\"M22 12.06C22 6.51 17.52 2 12 2S2 6.51 2 12.06c0 5.02 3.66 9.18 8.44 9.94v-7.03H7.9v-2.91h2.54V9.85c0-2.51 1.49-3.89 3.77-3.89 1.09 0 2.23.2 2.23.2v2.46h-1.26c-1.24 0-1.63.77-1.63 1.56v1.88h2.78l-.44 2.91h-2.34V22c4.78-.76 8.44-4.92 8.44-9.94z\"><\/path><\/svg><\/a>\n                        <a href=\"https:\/\/lin.ee\/yzIeOhD\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" aria-label=\"LINE\" class=\"w-10 h-10 rounded-full bg-slate-800 flex items-center justify-center hover:bg-[#06C755] hover:text-white transition-all hover:-translate-y-1\"><svg viewBox=\"0 0 24 24\" fill=\"currentColor\" class=\"w-5 h-5\"><path d=\"M12 2C6.48 2 2 5.94 2 10.7c0 4.27 3.6 7.85 8.44 8.55.33.07.78.22.9.5.1.26.07.65.03.9l-.15.9c-.04.26-.2 1.02.9.56 1.1-.47 5.9-3.47 8.05-5.95C21.5 14.8 22 12.83 22 10.7 22 5.94 17.52 2 12 2zm-3.4 11.02H7.05a.4.4 0 01-.4-.4V8.4a.4.4 0 01.8 0v3.83h1.15a.4.4 0 010 .8zm1.9 0a.4.4 0 01-.4-.4V8.4a.4.4 0 11.8 0v4.23a.4.4 0 01-.4.4zm4.9 0a.4.4 0 01-.32-.16l-2.1-2.86v2.62a.4.4 0 01-.8 0V8.4a.4.4 0 01.72-.24l2.1 2.86V8.4a.4.4 0 11.8 0v4.23a.4.4 0 01-.4.4zm3.15 0h-2.24a.4.4 0 01-.4-.4V8.4a.4.4 0 01.4-.4h2.24a.4.4 0 010 .8h-1.84v1.02h1.84a.4.4 0 010 .8h-1.84v1.02h1.84a.4.4 0 010 .8z\"><\/path><\/svg><\/a>\n                    <\/div>\n                <\/div>\n\n                <div>\n                    <h4 class=\"text-white font-bold mb-6 text-lg\">Services<\/h4>\n                    <ul class=\"space-y-3 text-sm\" id=\"footer-services-list\">\n                        <li><a href=\"\/all-in-one\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>All-in-One Integration<\/a><\/li>\n                        <li><a href=\"\/facebook-ads\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>Facebook &#038; IG Ads<\/a><\/li>\n                        <li><a href=\"\/tiktok-ads\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>TikTok Ads<\/a><\/li>\n                        <li><a href=\"\/live-ads\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>Live Ads (\u0e44\u0e25\u0e1f\u0e4c\u0e2a\u0e14)<\/a><\/li>\n                        <li><a href=\"\/google-ads\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>Google Ads (SEM)<\/a><\/li>\n                        <li><a href=\"\/chatgpt-ads\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>ChatGPT Ads<\/a><\/li>\n                        <li><a href=\"\/line-ads\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>LINE Ads (LAP)<\/a><\/li>\n                        <li><a href=\"\/shopee-ads\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>Shopee Ads<\/a><\/li>\n                        <li><a href=\"\/lazada-ads\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>Lazada Ads<\/a><\/li>\n                        <li><a href=\"\/cpas-ads\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>CPAS (Collab Ads)<\/a><\/li>\n                        <li><a href=\"\/affiliate-program\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>Affiliate Program<\/a><\/li>\n                        <li><a href=\"\/influencer-marketing\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>Influencer Marketing<\/a><\/li>\n                        <li><a href=\"\/creative-production\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>Creative Production<\/a><\/li>\n                        <li><a href=\"\/web-design\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>Web Design &amp; Development<\/a><\/li>\n                        <li><a href=\"\/email-marketing\/\" class=\"hover:text-brand-400 cursor-pointer transition-colors flex items-center gap-2\"><div class=\"w-1 h-1 bg-brand-500 rounded-full\"><\/div>Email Marketing<\/a><\/li>\n                    <\/ul>\n                <\/div>\n\n                <div>\n                    <h4 class=\"text-white font-bold mb-6 text-lg\">Company<\/h4>\n                    <ul class=\"space-y-3 text-sm\">\n                        <li><a href=\"\/about\/\" class=\"hover:text-brand-400 transition-colors\">About Us<\/a><\/li>\n                        <li><a href=\"\/case-studies\/\" class=\"hover:text-brand-400 transition-colors\">Case Studies<\/a><\/li>\n                        <li><a href=\"\/contact\/\" class=\"hover:text-brand-400 transition-colors\">Contact Us<\/a><\/li>\n                        <li><a href=\"\/privacy-policy\/\" class=\"hover:text-brand-400 transition-colors\">Privacy Policy<\/a><\/li>\n                    <\/ul>\n                <\/div>\n\n                <div>\n                    <h4 class=\"text-white font-bold mb-6 text-lg\">Contact<\/h4>\n                    <ul class=\"space-y-4 text-sm\">\n                        <li>\n                            <a href=\"tel:0621470890\" class=\"flex items-center gap-3 hover:text-white transition-colors group\">\n                                <i data-lucide=\"phone\" class=\"w-5 h-5 text-brand-500 group-hover:text-white transition-colors\"><\/i>\n                                <span>062-147-0890<\/span>\n                            <\/a>\n                        <\/li>\n                        <li>\n                            <a href=\"mailto:markettungagency@gmail.com\" class=\"flex items-center gap-3 hover:text-white transition-colors group\">\n                                <i data-lucide=\"mail\" class=\"w-5 h-5 text-brand-500 group-hover:text-white transition-colors\"><\/i>\n                                <span>markettungagency@gmail.com<\/span>\n                            <\/a>\n                        <\/li>\n                        <li class=\"flex items-start gap-3\">\n                            <i data-lucide=\"map-pin\" class=\"w-5 h-5 text-brand-500 mt-1\"><\/i>\n                            <span class=\"leading-relaxed\">Soi Charoenrat 1, Yan Nawa,<br>Sathon, Bangkok 10120<\/span>\n                        <\/li>\n                    <\/ul>\n                <\/div>\n            <\/div>\n            <div class=\"border-t border-slate-800 pt-8 text-center text-sm text-slate-600\">\n                \u00a9 2026 Markettung Digital Agency. All rights reserved.\n            <\/div>\n        <\/div>\n    <\/footer>\n\n    <script>\n        lucide.createIcons();\n\n        function toggleMobileMenu() {\n            document.getElementById('mobile-menu').classList.toggle('hidden');\n        }\n\n        \/\/ Cross-page nav helper: if the target section exists on the current\n        \/\/ page, smooth-scroll to it; otherwise let the link navigate normally\n        \/\/ (e.g. from a service page back to \"\/#contact\" on the home page).\n        function navGo(sectionId, event) {\n            document.getElementById('mobile-menu').classList.add('hidden');\n            const el = document.getElementById(sectionId);\n            if (el) {\n                event.preventDefault();\n                el.scrollIntoView({ behavior: 'smooth' });\n                history.pushState(null, '', sectionId === 'home' ? 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